Tammy Gray, MBA

Vice President/Account Manager

Tammy Gray, vice president/account manager, is a marketing research and strategy professional skilled in delivering strategic, actionable insights. She has worked with research and consulting firms, Fortune 100 client companies and creative agencies. Tammy specializes in custom quantitative and qualitative research and has over 25 years of experience in a variety of industries with an emphasis on advertising and public relations as well as insurance.

Tammy has extensive experience with multicultural and international research, including a specialization in emerging markets. She has managed research and developed consumer and business insights for markets in the United States, Middle East, Eastern Europe, Asia and Latin America.

Whether you need a multinational tracking study or a satisfaction assessment, Tammy consistently delivers customized solutions that meet clients’ needs. She maintains strong client relationships by guaranteeing client-focused, actionable insights from the full range of marketing research studies, including:

• Concept testing
• New product testing
• Customer satisfaction
• Pricing
• Naming

Tammy has an MBA with dual concentrations in marketing and international business from the Kellogg School of Management and a BS in industrial engineering from Northwestern University.