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CORPORATE CIVIC ENGAGEMENT MONITOR
CCE is a syndicated tracking study that details consumer expectations regarding COVID-19 and Social Justice response. Get insight on how the events of the day are likely to impact your brand.
what the study covers
Specific roles companies and brands are expected to play in COVID recovery (rule enforcement etc.)
Expected roles in protecting customers and employees.
Specific expectations of your company/brand as it relates to Social Justice and community involvement?
Perceptions of performance on expectations (industries and companies) relative to peers
What are the likely outcomes of meeting or not meeting expectations?
How do this expectations vary by different groups, race / ethnicity, age, income etc.?
Methodology
Quarterly, qualitative, quantitative study
Qualitative in-depth interviews and/or focus groups
Quantitative US stratified representative sample
2,000 respondents per quarter
Special interest studies are available such as Hispanic, African American and generations deep dives.
To request a custom deep dive, select LEARN MORE
Current brands covered(see below). Request a brand to be added.
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